Sunday, January 15, 2012

Search Engine Optimization (SEO)

Search Engine Optimization (SEO)

Search engine optimization help rank your website, and are often complicated and confusing. With the tools that you can download and case histories to illustrate important points, is it? S perfect solution for busy marketers, business owners, and others whose work involves improving the Web site traffic.A plan a successful SEO is important for any business with an online presenceThis book provides strategies for setting goals and obtaining corporate support, develop and implement plan, and monitoring trends and directions resultsOffers, tips, and techniques for everyone from one man shops to Fortune 500 companiesCompanion Web site includes a spreadsheet tracking downloads, keyword list template, the template for rankings checking and indexing sites, and calendar with daily tasks SEO -the day that you can import into your own calendar system Fully updated and expanded, Search Engine Optimization: An Hour a Day, Third Edition will help you increase your visibility on the Web.

eBook Details

# SBN-10: 0470902590
# ISBN-13: 9780470902592
# Publisher: Sybex
# Pages: 432
# Date: January 2011

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Search Engine Optimization

Search Engine Optimization

Tips, tricks, and a little-known method used by professional SEO consultants to rank in some of the most competitive search phrase Search engine optimization (SEO) is the process of creating, formatting and promoting web pages in a way that ensures that they rank highly for keyword phrases option after the user perform Web searches. This unique book taps a relatively unknown market advanced SEO knowledge, and reveal the secret only used by the best SEO consultants. You will take your Internet marketing skills to the next level because you get a thorough understanding of standard SEO techniques such as on-page optimization, off-page optimization and link building. Equipped with real-world examples, this essential guide shows how real SEO consultant working with Fortune 500 companies to get the results they want. Explaining the basics of search engine optimization (SEO) and how it allows certain sites to rank high in web search based on specific keyword phrases Stocks little-known tricks and tip SEO consultant who works with Fortune 500 companies Demonstrates how to perform a professional SEO audit Websites Reveals SEO techniques that the current leaders use to remain high in the rankings Divulges secret to spy on your competitors' ranking technique As the book is only focused on the subject of SEO consultation, this must-have resource to introduce the secret tricks of trade. From the Author: How to Get Your First Major Author Danny Dover SEO Clients I have worked with many web s most popular web sites as an SEO consultant, and each of them share one trait annoying?. The main potential clients quickly scale website but without SEO in mind?. So how do you use this knowledge to get your first big SEO clients? The case studies pay dividends so always make sure to create them after working with notable clients. (I even recommend doing this in exchange for a lower price, if necessary.) Because in this scenario, you haven? T already has a large client in the past, is not the best case studies? T is really a case study at all. Use the site as a potential client? In a study of the development of the case? and cite actual problems that exist on their site today and show them the results of previous (albeit small) clients have in the past. The most cost effective way to get evidence to take another SEO who has worked with major clients out for lunch or coffee in exchange for examples and anecdotes they experienced with past clients. problem, convince them that you have the stamina to drive change through their corporate structure, showing the type of results they might receive from working with you and basing all that on case studies and actual examples of a system you need to get your client a large SEO first.

eBook Details

* ISBN-10: 0470554185
* ISBN-13: 9780470554180
* Publisher: Wiley
* Pages: 456
* Date: March 2011

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Outsmarting Google

Outsmarting Google

Shankman? Peter Outsmarting Google Breakthrough techniques for optimizing Google's site from one of the world? Leading authority on SEO! If you aren t at or near the top of Google search?, You won? T found. Read this book:? Discover Google's supercharged site optimization techniques doesn t want you to know! New high-gain SEO solution for every marketer, entrepreneur, and owner of the site! ? Uncover SEO myths and ancient techniques that are no longer working ? Integrating SEO five core materials: keywords, links, meta page title, URL structure, and time ? Acquire links that help, and avoid links from? a bad environment? ? your site to build trust and escape from Google fear? sandbox? ? Use Google AdWords for SEO cost-effective complementary and cover the long tail? You? ? SEO convert the results into paying customers ? without reducing the Google ranking ? Prepare for the new trend in personal searches and real-time


eBook Details

* ISBN-10: 0789741032
* ISBN-13: 9780789741035
* Publisher: Que
* Pages: 240
* Date: March 2011
* Series: Que Biz-Tech

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101 Ways to Promote Your Web Site

101 Ways to Promote Your Web Site

Entrepreneurs, corporate marketing managers, small business owners, consultants, webmasters, individuals, new media professionals, and web designers will find this guidebook invaluable for developing an online strategy? A companion website provides up-to-the-minute news and expanded Internet marketing. information.


eBook Details

* ISBN-10: 1931644780
* ISBN-13: 9781931644785
* Publisher: Maximum Press
* Pages: 392
* Date: September 2010

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An Introduction to Search Engines and Web Navigation

An Introduction to Search Engines and Web Navigation

Search engines and web navigation tools have become ubiquitous in our day to use on the web as an information resource, a tool for commercial transactions and social computing tools. This book demystifies the tools that we use when interacting with the web, and gives the reader a detailed picture of where we are and where we're going in terms of search engine technology and web navigation.


eBook Details

* ISBN-10: 047052684X
* ISBN-13: 9780470526842
* Publisher: Wiley
* Pages: 478
* Date: October 2010

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